PethyGene Lab

Professional diagnostic lab site with online appointment booking

The Challenge

PethyGene Lab was a diagnostic and genetics laboratory with no web presence. Patients and referring physicians could not find information about their test panels, pricing, or how to book appointments online. In a sector where trust is everything, the lack of a professional online presence was directly costing them referrals.

What We Built

We built a clean, trust-first laboratory website on Next.js with a services/test panel directory, online appointment booking system, doctor referral portal, blog for health & research content, and a contact section with embedded map. The site was built with healthcare SEO best practices — structured data, fast loading, and clear E-E-A-T signals — to rank for diagnostic searches in their area.

The Results

✓Professional website live for the first time — lab now findable on Google
✓Online appointment booking reducing front-desk call volume
✓Doctor referral portal streamlining the physician-to-lab workflow
✓Health blog establishing the lab as an authority in diagnostics and genetic testing

Tech Stack

Next.jsTailwind CSSSEO

Industry

Healthcare & Diagnostics

Key Result

Professional diagnostic lab site with online appointment booking

“Our patients kept asking if we had a website. Now we do — and referring doctors can send patients directly from the appointment booking page. MotionBite understood the trust requirements of a healthcare brand and built accordingly.”

Director — PethyGene Lab